Now Fresh · Kibble
Senior Good Gravy Beef Coated in Bone Broth
For a senior dog that is calm and holding its weight, Now Fresh Senior Good Gravy Beef Coated in Bone Broth scores 85 out of 100 if the dog is medium-sized and 81 if it is small or large. A score is for one dog: the same food scores differently for another.
Score it for your dog
Who it is for
Made for senior dogs of every size.
Not offered to puppies: Made for the senior life stage, not puppy.
Not offered to adult dogs: Made for the senior life stage, not adult.
What it scores, and why
For the 9 commonest kinds of dog it is made for. Each row opens to the six parts of that score, in the scoring’s own sentences.
A senior dog, calm, holding its weightSmall 81Medium 85Large 81
The 85 out of 100 for a medium dog, part by part:
- Activity and goal
Balanced protein (24.0%) for this dog's lower activity levelModerate fat (12.0%) prevents weight gain for this dog
35 of 35 - Nutritional quality
Excellent Omega-3 (0.8%) for this dog's joints and coatBalanced fat content (12.0%) for this dogProtein is 26.7% of dry matter. Full points for protein start at 33.3%.The label gives no DHA figure, so those points could not be given.Calories are 3,789 kcal per kg of dry matter. For kibble, full points are given between 4,000 and 5,000.
11 of 25 - Life stage
Formulated for this dog's senior life stageHigh fiber (7.5%) supports this dog's senior digestionExcellent Omega-3 (0.8%) for this dog's aging joints
15 of 15 - Formulation integrity
Fresh meat as primary ingredient for this dogNo controversial ingredients — clean nutrition for this dog
10 of 10 - Format suitability
Regular kibble — perfect for this dog's medium breed
10 of 10 - Price value
Good value for this dogPrice per kilogram is in the cheaper half of kibble foods, above the cheapest quarter. Full points are given for the cheapest quarter.
4 of 5
Format suitability is the one part a dog’s size changes: 6 for a small dog, 10 for a medium dog and 6 for a large dog.
A senior dog, moderately active, holding its weightSmall 81Medium 85Large 81
The 85 out of 100 for a medium dog, part by part:
- Activity and goal
Balanced protein (24.0%) for this dog's moderate activityBalanced fat (12.0%) supports this dog's maintenance goal
35 of 35 - Nutritional quality
Excellent Omega-3 (0.8%) for this dog's joints and coatBalanced fat content (12.0%) for this dogProtein is 26.7% of dry matter. Full points for protein start at 33.3%.The label gives no DHA figure, so those points could not be given.Calories are 3,789 kcal per kg of dry matter. For kibble, full points are given between 4,000 and 5,000.
11 of 25 - Life stage
Formulated for this dog's senior life stageHigh fiber (7.5%) supports this dog's senior digestionExcellent Omega-3 (0.8%) for this dog's aging joints
15 of 15 - Formulation integrity
Fresh meat as primary ingredient for this dogNo controversial ingredients — clean nutrition for this dog
10 of 10 - Format suitability
Regular kibble — perfect for this dog's medium breed
10 of 10 - Price value
Good value for this dogPrice per kilogram is in the cheaper half of kibble foods, above the cheapest quarter. Full points are given for the cheapest quarter.
4 of 5
Format suitability is the one part a dog’s size changes: 6 for a small dog, 10 for a medium dog and 6 for a large dog.
A senior dog, calm, building muscleSmall 60Medium 64Large 60
The 64 out of 100 for a medium dog, part by part:
- Activity and goal
Protein is 26.7% of dry matter. For this dog, a calm dog building muscle, full points start at 30%.
14 of 35 - Nutritional quality
Excellent Omega-3 (0.8%) for this dog's joints and coatBalanced fat content (12.0%) for this dogProtein is 26.7% of dry matter. Full points for protein start at 33.3%.The label gives no DHA figure, so those points could not be given.Calories are 3,789 kcal per kg of dry matter. For kibble, full points are given between 4,000 and 5,000.
11 of 25 - Life stage
Formulated for this dog's senior life stageHigh fiber (7.5%) supports this dog's senior digestionExcellent Omega-3 (0.8%) for this dog's aging joints
15 of 15 - Formulation integrity
Fresh meat as primary ingredient for this dogNo controversial ingredients — clean nutrition for this dog
10 of 10 - Format suitability
Regular kibble — perfect for this dog's medium breed
10 of 10 - Price value
Good value for this dogPrice per kilogram is in the cheaper half of kibble foods, above the cheapest quarter. Full points are given for the cheapest quarter.
4 of 5
Format suitability is the one part a dog’s size changes: 6 for a small dog, 10 for a medium dog and 6 for a large dog.
A senior dog, very active, building muscleSmall 54.8Medium 58.8Large 54.8
The 58.8 out of 100 for a medium dog, part by part:
- Activity and goal
Protein is 26.7% of dry matter. For this dog, a very active dog building muscle, full points start at 32%.Fat is 13.3% of dry matter. For this dog, a very active dog building muscle, full points start at 15%.
8.8 of 35 - Nutritional quality
Excellent Omega-3 (0.8%) for this dog's joints and coatBalanced fat content (12.0%) for this dogProtein is 26.7% of dry matter. Full points for protein start at 33.3%.The label gives no DHA figure, so those points could not be given.Calories are 3,789 kcal per kg of dry matter. For kibble, full points are given between 4,000 and 5,000.
11 of 25 - Life stage
Formulated for this dog's senior life stageHigh fiber (7.5%) supports this dog's senior digestionExcellent Omega-3 (0.8%) for this dog's aging joints
15 of 15 - Formulation integrity
Fresh meat as primary ingredient for this dogNo controversial ingredients — clean nutrition for this dog
10 of 10 - Format suitability
Regular kibble — perfect for this dog's medium breed
10 of 10 - Price value
Good value for this dogPrice per kilogram is in the cheaper half of kibble foods, above the cheapest quarter. Full points are given for the cheapest quarter.
4 of 5
Format suitability is the one part a dog’s size changes: 6 for a small dog, 10 for a medium dog and 6 for a large dog.
A senior dog, moderately active, losing weightSmall 81Medium 85Large 81
The 85 out of 100 for a medium dog, part by part:
- Activity and goal
Low fat (12.0%) supports this dog's weight loss goal
35 of 35 - Nutritional quality
Excellent Omega-3 (0.8%) for this dog's joints and coatBalanced fat content (12.0%) for this dogProtein is 26.7% of dry matter. Full points for protein start at 33.3%.The label gives no DHA figure, so those points could not be given.Calories are 3,789 kcal per kg of dry matter. For kibble, full points are given between 4,000 and 5,000.
11 of 25 - Life stage
Formulated for this dog's senior life stageHigh fiber (7.5%) supports this dog's senior digestionExcellent Omega-3 (0.8%) for this dog's aging joints
15 of 15 - Formulation integrity
Fresh meat as primary ingredient for this dogNo controversial ingredients — clean nutrition for this dog
10 of 10 - Format suitability
Regular kibble — perfect for this dog's medium breed
10 of 10 - Price value
Good value for this dogPrice per kilogram is in the cheaper half of kibble foods, above the cheapest quarter. Full points are given for the cheapest quarter.
4 of 5
Format suitability is the one part a dog’s size changes: 6 for a small dog, 10 for a medium dog and 6 for a large dog.
A senior dog, very active, holding its weightSmall 76.6Medium 80.6Large 76.6
The 80.6 out of 100 for a medium dog, part by part:
- Activity and goal
Balanced fat (12.0%) supports this dog's maintenance goalProtein is 26.7% of dry matter. For this dog, a very active dog holding weight, full points start at 30%.
30.6 of 35 - Nutritional quality
Excellent Omega-3 (0.8%) for this dog's joints and coatBalanced fat content (12.0%) for this dogProtein is 26.7% of dry matter. Full points for protein start at 33.3%.The label gives no DHA figure, so those points could not be given.Calories are 3,789 kcal per kg of dry matter. For kibble, full points are given between 4,000 and 5,000.
11 of 25 - Life stage
Formulated for this dog's senior life stageHigh fiber (7.5%) supports this dog's senior digestionExcellent Omega-3 (0.8%) for this dog's aging joints
15 of 15 - Formulation integrity
Fresh meat as primary ingredient for this dogNo controversial ingredients — clean nutrition for this dog
10 of 10 - Format suitability
Regular kibble — perfect for this dog's medium breed
10 of 10 - Price value
Good value for this dogPrice per kilogram is in the cheaper half of kibble foods, above the cheapest quarter. Full points are given for the cheapest quarter.
4 of 5
Format suitability is the one part a dog’s size changes: 6 for a small dog, 10 for a medium dog and 6 for a large dog.
A senior dog, calm, losing weightSmall 81Medium 85Large 81
The 85 out of 100 for a medium dog, part by part:
- Activity and goal
Adequate protein (24.0%) for this dog's lower activity levelLow fat (12.0%) + high fiber (7.5%) — ideal for this dog's weight loss
35 of 35 - Nutritional quality
Excellent Omega-3 (0.8%) for this dog's joints and coatBalanced fat content (12.0%) for this dogProtein is 26.7% of dry matter. Full points for protein start at 33.3%.The label gives no DHA figure, so those points could not be given.Calories are 3,789 kcal per kg of dry matter. For kibble, full points are given between 4,000 and 5,000.
11 of 25 - Life stage
Formulated for this dog's senior life stageHigh fiber (7.5%) supports this dog's senior digestionExcellent Omega-3 (0.8%) for this dog's aging joints
15 of 15 - Formulation integrity
Fresh meat as primary ingredient for this dogNo controversial ingredients — clean nutrition for this dog
10 of 10 - Format suitability
Regular kibble — perfect for this dog's medium breed
10 of 10 - Price value
Good value for this dogPrice per kilogram is in the cheaper half of kibble foods, above the cheapest quarter. Full points are given for the cheapest quarter.
4 of 5
Format suitability is the one part a dog’s size changes: 6 for a small dog, 10 for a medium dog and 6 for a large dog.
A senior dog, moderately active, building muscleSmall 46, under 50Medium 50Large 46, under 50
The 50 out of 100 for a medium dog, part by part:
- Activity and goal
Protein is 26.7% of dry matter. For this dog, a moderately active dog building muscle, full points start at 30%.Fat is 13.3% of dry matter. For this dog, a moderately active dog building muscle, full points start at 15%.
0 of 35 - Nutritional quality
Excellent Omega-3 (0.8%) for this dog's joints and coatBalanced fat content (12.0%) for this dogProtein is 26.7% of dry matter. Full points for protein start at 33.3%.The label gives no DHA figure, so those points could not be given.Calories are 3,789 kcal per kg of dry matter. For kibble, full points are given between 4,000 and 5,000.
11 of 25 - Life stage
Formulated for this dog's senior life stageHigh fiber (7.5%) supports this dog's senior digestionExcellent Omega-3 (0.8%) for this dog's aging joints
15 of 15 - Formulation integrity
Fresh meat as primary ingredient for this dogNo controversial ingredients — clean nutrition for this dog
10 of 10 - Format suitability
Regular kibble — perfect for this dog's medium breed
10 of 10 - Price value
Good value for this dogPrice per kilogram is in the cheaper half of kibble foods, above the cheapest quarter. Full points are given for the cheapest quarter.
4 of 5
Format suitability is the one part a dog’s size changes: 6 for a small dog, 10 for a medium dog and 6 for a large dog.
A senior dog, very active, losing weightSmall 63.5Medium 67.5Large 63.5
The 67.5 out of 100 for a medium dog, part by part:
- Activity and goal
Low fat (12.0%) + high fiber (7.5%) supports this dog's weight lossProtein is 26.7% of dry matter. For this dog, a very active dog losing weight, full points start at 30%.
17.5 of 35 - Nutritional quality
Excellent Omega-3 (0.8%) for this dog's joints and coatBalanced fat content (12.0%) for this dogProtein is 26.7% of dry matter. Full points for protein start at 33.3%.The label gives no DHA figure, so those points could not be given.Calories are 3,789 kcal per kg of dry matter. For kibble, full points are given between 4,000 and 5,000.
11 of 25 - Life stage
Formulated for this dog's senior life stageHigh fiber (7.5%) supports this dog's senior digestionExcellent Omega-3 (0.8%) for this dog's aging joints
15 of 15 - Formulation integrity
Fresh meat as primary ingredient for this dogNo controversial ingredients — clean nutrition for this dog
10 of 10 - Format suitability
Regular kibble — perfect for this dog's medium breed
10 of 10 - Price value
Good value for this dogPrice per kilogram is in the cheaper half of kibble foods, above the cheapest quarter. Full points are given for the cheapest quarter.
4 of 5
Format suitability is the one part a dog’s size changes: 6 for a small dog, 10 for a medium dog and 6 for a large dog.
Every kind of dog
Each number is this food’s score out of 100 for that dog.
| Dog | Small | Medium | Large |
|---|---|---|---|
| An adult dog, moderately active, holding its weight | not offered | ||
| An adult dog, moderately active, losing weight | not offered | ||
| A senior dog, calm, holding its weight | 81 | 85 | 81 |
| An adult dog, very active, building muscle | not offered | ||
| An adult dog, very active, holding its weight | not offered | ||
| An adult dog, moderately active, building muscle | not offered | ||
| A senior dog, moderately active, holding its weight | 81 | 85 | 81 |
| An adult dog, calm, holding its weight | not offered | ||
| An adult dog, calm, losing weight | not offered | ||
| A puppy, calm, holding its weight | not offered | ||
| A senior dog, calm, building muscle | 60 | 64 | 60 |
| A senior dog, very active, building muscle | 54.8 | 58.8 | 54.8 |
| A senior dog, moderately active, losing weight | 81 | 85 | 81 |
| An adult dog, calm, building muscle | not offered | ||
| A puppy, moderately active, holding its weight | not offered | ||
| A senior dog, very active, holding its weight | 76.6 | 80.6 | 76.6 |
| A puppy, moderately active, losing weight | not offered | ||
| A puppy, very active, losing weight | not offered | ||
| A senior dog, calm, losing weight | 81 | 85 | 81 |
| A puppy, calm, losing weight | not offered | ||
| A puppy, moderately active, building muscle | not offered | ||
| An adult dog, very active, losing weight | not offered | ||
| A senior dog, moderately active, building muscle | 46* | 50 | 46* |
| A puppy, very active, holding its weight | not offered | ||
| A puppy, very active, building muscle | not offered | ||
| A puppy, calm, building muscle | not offered | ||
| A senior dog, very active, losing weight | 63.5 | 67.5 | 63.5 |
* Under 50, so the food is not on that dog’s list.
Not offered: Made for the senior life stage, not adult.
Not offered: Made for the senior life stage, not puppy.
What the label says
- Protein24%
- Fat12%
- Fibre7.5%
- Moisture10%
- Calcium0.8%
- Phosphorus0.4%
- Omega-61%
- Omega-30.8%
- Calories3,410 kcal per kg, 375 kcal per cup
- Feeding statementComplete and balanced for adult maintenance, by nutrient profile.
Ingredients
De-boned Beef, Peas, Oatmeal, Rye, Whole Dried Egg, Potatoes, Pea Flour, Flaxseed, Pea Fibre, Apples, Natural Flavour, Canola Oil (Preserved With Mixed Tocopherols), Calcium Carbonate, Millet, Monocalcium Phosphate, Coconut Oil (Preserved With Mixed Tocopherols), Alfalfa, Quinoa, Sorghum, Tomato, Guar Gum, Carob Powder, Turkey Bone Broth, Pumpkin, Squash, Sweet Potatoes, Carrots, Lentils, Broccoli, Blueberries, Papayas, Blackberries, Pomegranate, Bananas, Cranberries, Cottage Cheese, Salt, DL-methionine, Marine Microalgae Oil, Dried Chicory Root, Choline Chloride, Potassium Chloride, Vitamins, Minerals, Taurine, Dried Lactobacillus Acidophilus Fermentation Product, Dried Enterococcus Faecium Fermentation Product, L-lysine, Glucosamine Hydrochloride, New Zealand Green Mussels, Yucca Schidigera Extract, Chondroitin Sulphate, L-carnitine, Dried Rosemary
BowlWise takes it off the list of a dog allergic to: turkey, egg, beef, shellfish, dairy, grain and legumes.
Price
On May 5, 2026 Pet Valu listed the 9.98 kg bag at $111.99 in Canadian dollars.
Shop at Pet ValuHow to read this
These scores are BowlWise’s own, worked out from each food’s label for one kind of dog at a time. They are not veterinary advice. How a score is worked out: How we score.
Scores as of October 12, 2026.
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