Now Fresh · Kibble
Adult Good Gravy Beef Coated in Bone Broth
For an adult dog that is moderately active and holding its weight, Now Fresh Adult Good Gravy Beef Coated in Bone Broth scores 90.5 out of 100 if the dog is medium-sized and 86.5 if it is small or large. A score is for one dog: the same food scores differently for another.
Score it for your dog
Who it is for
Made for adult dogs of every size.
Not offered to puppies: Made for the adult life stage, not puppy.
Not offered to senior dogs: Made for the adult life stage, not senior.
What it scores, and why
For the 9 commonest kinds of dog it is made for. Each row opens to the six parts of that score, in the scoring’s own sentences.
An adult dog, moderately active, holding its weightSmall 86.5Medium 90.5Large 86.5
The 90.5 out of 100 for a medium dog, part by part:
- Activity and goal
Balanced protein (26.0%) for this dog's moderate activityBalanced fat (16.0%) supports this dog's maintenance goal
35 of 35 - Nutritional quality
Optimal caloric density for this dogBalanced fat content (16.0%) for this dogProtein is 28.9% of dry matter. Full points for protein start at 33.3%.Omega-3 is 0.7% as fed. Full points for omega-3 start at 0.8%.The label gives no DHA figure, so those points could not be given.
17 of 25 - Life stage
Formulated for this dog's adult life stage
15 of 15 - Formulation integrity
Fresh meat as primary ingredient for this dogNo controversial ingredients — clean nutrition for this dog
10 of 10 - Format suitability
Regular kibble — perfect for this dog's medium breed
10 of 10 - Price value
Price per kilogram is above the middle of kibble foods. Full points are given for the cheapest quarter.
3.5 of 5
Format suitability is the one part a dog’s size changes: 6 for a small dog, 10 for a medium dog and 6 for a large dog.
An adult dog, moderately active, losing weightSmall 66.5Medium 70.5Large 66.5
The 70.5 out of 100 for a medium dog, part by part:
- Activity and goal
Fat is 17.8% of dry matter. For this dog, a moderately active dog losing weight, full points need fat under 13.5%.
15 of 35 - Nutritional quality
Optimal caloric density for this dogBalanced fat content (16.0%) for this dogProtein is 28.9% of dry matter. Full points for protein start at 33.3%.Omega-3 is 0.7% as fed. Full points for omega-3 start at 0.8%.The label gives no DHA figure, so those points could not be given.
17 of 25 - Life stage
Formulated for this dog's adult life stage
15 of 15 - Formulation integrity
Fresh meat as primary ingredient for this dogNo controversial ingredients — clean nutrition for this dog
10 of 10 - Format suitability
Regular kibble — perfect for this dog's medium breed
10 of 10 - Price value
Price per kilogram is above the middle of kibble foods. Full points are given for the cheapest quarter.
3.5 of 5
Format suitability is the one part a dog’s size changes: 6 for a small dog, 10 for a medium dog and 6 for a large dog.
An adult dog, very active, building muscleSmall 82.1Medium 86.1Large 82.1
The 86.1 out of 100 for a medium dog, part by part:
- Activity and goal
Good protein (26.0%) for this dog's active lifestyleHigh fat (16.0%) fuels this dog's active lifestyleProtein is 28.9% of dry matter. For this dog, a very active dog building muscle, full points start at 32%.
30.6 of 35 - Nutritional quality
Optimal caloric density for this dogBalanced fat content (16.0%) for this dogProtein is 28.9% of dry matter. Full points for protein start at 33.3%.Omega-3 is 0.7% as fed. Full points for omega-3 start at 0.8%.The label gives no DHA figure, so those points could not be given.
17 of 25 - Life stage
Formulated for this dog's adult life stage
15 of 15 - Formulation integrity
Fresh meat as primary ingredient for this dogNo controversial ingredients — clean nutrition for this dog
10 of 10 - Format suitability
Regular kibble — perfect for this dog's medium breed
10 of 10 - Price value
Price per kilogram is above the middle of kibble foods. Full points are given for the cheapest quarter.
3.5 of 5
Format suitability is the one part a dog’s size changes: 6 for a small dog, 10 for a medium dog and 6 for a large dog.
An adult dog, very active, holding its weightSmall 82.1Medium 86.1Large 82.1
The 86.1 out of 100 for a medium dog, part by part:
- Activity and goal
Balanced fat (16.0%) supports this dog's maintenance goalProtein is 28.9% of dry matter. For this dog, a very active dog holding weight, full points start at 30%.
30.6 of 35 - Nutritional quality
Optimal caloric density for this dogBalanced fat content (16.0%) for this dogProtein is 28.9% of dry matter. Full points for protein start at 33.3%.Omega-3 is 0.7% as fed. Full points for omega-3 start at 0.8%.The label gives no DHA figure, so those points could not be given.
17 of 25 - Life stage
Formulated for this dog's adult life stage
15 of 15 - Formulation integrity
Fresh meat as primary ingredient for this dogNo controversial ingredients — clean nutrition for this dog
10 of 10 - Format suitability
Regular kibble — perfect for this dog's medium breed
10 of 10 - Price value
Price per kilogram is above the middle of kibble foods. Full points are given for the cheapest quarter.
3.5 of 5
Format suitability is the one part a dog’s size changes: 6 for a small dog, 10 for a medium dog and 6 for a large dog.
An adult dog, moderately active, building muscleSmall 66.5Medium 70.5Large 66.5
The 70.5 out of 100 for a medium dog, part by part:
- Activity and goal
Good fat (16.0%) provides energy for this dogProtein is 28.9% of dry matter. For this dog, a moderately active dog building muscle, full points start at 30%.
15 of 35 - Nutritional quality
Optimal caloric density for this dogBalanced fat content (16.0%) for this dogProtein is 28.9% of dry matter. Full points for protein start at 33.3%.Omega-3 is 0.7% as fed. Full points for omega-3 start at 0.8%.The label gives no DHA figure, so those points could not be given.
17 of 25 - Life stage
Formulated for this dog's adult life stage
15 of 15 - Formulation integrity
Fresh meat as primary ingredient for this dogNo controversial ingredients — clean nutrition for this dog
10 of 10 - Format suitability
Regular kibble — perfect for this dog's medium breed
10 of 10 - Price value
Price per kilogram is above the middle of kibble foods. Full points are given for the cheapest quarter.
3.5 of 5
Format suitability is the one part a dog’s size changes: 6 for a small dog, 10 for a medium dog and 6 for a large dog.
An adult dog, calm, holding its weightSmall 86.5Medium 90.5Large 86.5
The 90.5 out of 100 for a medium dog, part by part:
- Activity and goal
Balanced protein (26.0%) for this dog's lower activity levelModerate fat (16.0%) prevents weight gain for this dog
35 of 35 - Nutritional quality
Optimal caloric density for this dogBalanced fat content (16.0%) for this dogProtein is 28.9% of dry matter. Full points for protein start at 33.3%.Omega-3 is 0.7% as fed. Full points for omega-3 start at 0.8%.The label gives no DHA figure, so those points could not be given.
17 of 25 - Life stage
Formulated for this dog's adult life stage
15 of 15 - Formulation integrity
Fresh meat as primary ingredient for this dogNo controversial ingredients — clean nutrition for this dog
10 of 10 - Format suitability
Regular kibble — perfect for this dog's medium breed
10 of 10 - Price value
Price per kilogram is above the middle of kibble foods. Full points are given for the cheapest quarter.
3.5 of 5
Format suitability is the one part a dog’s size changes: 6 for a small dog, 10 for a medium dog and 6 for a large dog.
An adult dog, calm, losing weightSmall 64.6Medium 68.6Large 64.6
The 68.6 out of 100 for a medium dog, part by part:
- Activity and goal
Adequate protein (26.0%) for this dog's lower activity levelFat is 17.8% of dry matter and fibre is 4.5% as fed. For this dog, a calm dog losing weight, full points need fat under 13.5% with fibre of 5% or more.
13.1 of 35 - Nutritional quality
Optimal caloric density for this dogBalanced fat content (16.0%) for this dogProtein is 28.9% of dry matter. Full points for protein start at 33.3%.Omega-3 is 0.7% as fed. Full points for omega-3 start at 0.8%.The label gives no DHA figure, so those points could not be given.
17 of 25 - Life stage
Formulated for this dog's adult life stage
15 of 15 - Formulation integrity
Fresh meat as primary ingredient for this dogNo controversial ingredients — clean nutrition for this dog
10 of 10 - Format suitability
Regular kibble — perfect for this dog's medium breed
10 of 10 - Price value
Price per kilogram is above the middle of kibble foods. Full points are given for the cheapest quarter.
3.5 of 5
Format suitability is the one part a dog’s size changes: 6 for a small dog, 10 for a medium dog and 6 for a large dog.
An adult dog, calm, building muscleSmall 65.5Medium 69.5Large 65.5
The 69.5 out of 100 for a medium dog, part by part:
- Activity and goal
Protein is 28.9% of dry matter. For this dog, a calm dog building muscle, full points start at 30%.
14 of 35 - Nutritional quality
Optimal caloric density for this dogBalanced fat content (16.0%) for this dogProtein is 28.9% of dry matter. Full points for protein start at 33.3%.Omega-3 is 0.7% as fed. Full points for omega-3 start at 0.8%.The label gives no DHA figure, so those points could not be given.
17 of 25 - Life stage
Formulated for this dog's adult life stage
15 of 15 - Formulation integrity
Fresh meat as primary ingredient for this dogNo controversial ingredients — clean nutrition for this dog
10 of 10 - Format suitability
Regular kibble — perfect for this dog's medium breed
10 of 10 - Price value
Price per kilogram is above the middle of kibble foods. Full points are given for the cheapest quarter.
3.5 of 5
Format suitability is the one part a dog’s size changes: 6 for a small dog, 10 for a medium dog and 6 for a large dog.
An adult dog, very active, losing weightSmall 51.5Medium 55.5Large 51.5
The 55.5 out of 100 for a medium dog, part by part:
- Activity and goal
Protein is 28.9% of dry matter. For this dog, a very active dog losing weight, full points start at 30%.Fat is 17.8% of dry matter and fibre is 4.5% as fed. For this dog, a very active dog losing weight, full points need fat under 13.5% with fibre of 5% or more.
0 of 35 - Nutritional quality
Optimal caloric density for this dogBalanced fat content (16.0%) for this dogProtein is 28.9% of dry matter. Full points for protein start at 33.3%.Omega-3 is 0.7% as fed. Full points for omega-3 start at 0.8%.The label gives no DHA figure, so those points could not be given.
17 of 25 - Life stage
Formulated for this dog's adult life stage
15 of 15 - Formulation integrity
Fresh meat as primary ingredient for this dogNo controversial ingredients — clean nutrition for this dog
10 of 10 - Format suitability
Regular kibble — perfect for this dog's medium breed
10 of 10 - Price value
Price per kilogram is above the middle of kibble foods. Full points are given for the cheapest quarter.
3.5 of 5
Format suitability is the one part a dog’s size changes: 6 for a small dog, 10 for a medium dog and 6 for a large dog.
Every kind of dog
Each number is this food’s score out of 100 for that dog.
| Dog | Small | Medium | Large |
|---|---|---|---|
| An adult dog, moderately active, holding its weight | 86.5 | 90.5 | 86.5 |
| An adult dog, moderately active, losing weight | 66.5 | 70.5 | 66.5 |
| A senior dog, calm, holding its weight | not offered | ||
| An adult dog, very active, building muscle | 82.1 | 86.1 | 82.1 |
| An adult dog, very active, holding its weight | 82.1 | 86.1 | 82.1 |
| An adult dog, moderately active, building muscle | 66.5 | 70.5 | 66.5 |
| A senior dog, moderately active, holding its weight | not offered | ||
| An adult dog, calm, holding its weight | 86.5 | 90.5 | 86.5 |
| An adult dog, calm, losing weight | 64.6 | 68.6 | 64.6 |
| A puppy, calm, holding its weight | not offered | ||
| A senior dog, calm, building muscle | not offered | ||
| A senior dog, very active, building muscle | not offered | ||
| A senior dog, moderately active, losing weight | not offered | ||
| An adult dog, calm, building muscle | 65.5 | 69.5 | 65.5 |
| A puppy, moderately active, holding its weight | not offered | ||
| A senior dog, very active, holding its weight | not offered | ||
| A puppy, moderately active, losing weight | not offered | ||
| A puppy, very active, losing weight | not offered | ||
| A senior dog, calm, losing weight | not offered | ||
| A puppy, calm, losing weight | not offered | ||
| A puppy, moderately active, building muscle | not offered | ||
| An adult dog, very active, losing weight | 51.5 | 55.5 | 51.5 |
| A senior dog, moderately active, building muscle | not offered | ||
| A puppy, very active, holding its weight | not offered | ||
| A puppy, very active, building muscle | not offered | ||
| A puppy, calm, building muscle | not offered | ||
| A senior dog, very active, losing weight | not offered | ||
Not offered: Made for the adult life stage, not senior.
Not offered: Made for the adult life stage, not puppy.
What the label says
- Protein26%
- Fat16%
- Fibre4.5%
- Moisture10%
- Calcium0.9%
- Phosphorus0.6%
- Omega-61.4%
- Omega-30.7%
- Calories3,703 kcal per kg, 407 kcal per cup
- Feeding statementComplete and balanced for adult maintenance, by nutrient profile.
Ingredients
De-boned Beef, Peas, Potatoes, Rye, Oatmeal, Pea Flour, Whole Dried Egg, Canola Oil (Preserved With Mixed Tocopherols), Flaxseed, Natural Flavour, Coconut Oil (Preserved With Mixed Tocopherols), Millet, Monocalcium Phosphate, Calcium Carbonate, Alfalfa, Quinoa, Sorghum, Tomato, Guar Gum, Carob Powder, Turkey Bone Broth, Pumpkin, Squash, Sweet Potatoes, Carrots, Lentils, Broccoli, Blueberries, Papayas, Blackberries, Pomegranate, Bananas, Cranberries, Cottage Cheese, Apples, Pea Fibre, Salt, DL-methionine, Dried Chicory Root, Choline Chloride, Potassium Chloride, Vitamins, Minerals, Taurine, Dried Lactobacillus Acidophilus Fermentation Product, Dried Enterococcus Faecium Fermentation Product, L-lysine, Yucca Schidigera Extract, L-carnitine, Dried Rosemary
BowlWise takes it off the list of a dog allergic to: turkey, egg, beef, dairy, grain and legumes.
Compared with nowfresh.com on October 8, 2026: ingredients, protein, fat, moisture, calcium and phosphorus.
Price
On May 5, 2026 Pet Valu listed the 9.98 kg bag at $111.99 in Canadian dollars.
Shop at Pet ValuHow to read this
These scores are BowlWise’s own, worked out from each food’s label for one kind of dog at a time. They are not veterinary advice. How a score is worked out: How we score.
Scores as of October 12, 2026.
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